Segment

🚀 Segment is a customer data platform that captures and centralizes user behavior across your applications. Track events, identify users, and monitor page views with simple API calls. All your customer data flows into one unified system, making it easy to understand user actions and build better experiences.

💡 Perfect for analytics, marketing automation, and personalization. Send purchase events, user signups, and page visits to Segment, then automatically route this data to your favorite tools—CRM, email platforms, analytics dashboards, and more. No manual data syncing needed.

✨ Segment eliminates data silos by acting as a single source of truth for customer information. One integration powers dozens of downstream tools, saving engineering time and ensuring consistent data across your entire stack.